Murdoch University Research Repository

Welcome to the Murdoch University Research Repository

The Murdoch University Research Repository is an open access digital collection of research
created by Murdoch University staff, researchers and postgraduate students.

Learn more

Publications: O'Brien, Ingrid

Stats for O'Brien, Ingrid
Export as [feed] RSS
Group by: Item Type | Year
Jump to: Journal Article | Book Chapter
Number of items: 3.

Journal Article

O'Brien, I.M., Ouschan, R., Jarvis, W. and Soutar, G.N. (2020) Drivers and relationship benefits of customer willingness to engage in CSR initiatives. Journal of Service Theory and Practice, ahead-of-print .

Jarvis, W., Ouschan, R., Burton, H.J., Soutar, G. and O’Brien, I.M. (2017) Customer engagement in CSR: a utility theory model with moderating variables. Journal of Service Theory and Practice, 27 (4). pp. 833-853.

Book Chapter

O’Brien, I.M., Jarvis, W., Soutar, G. and Ouschan, R. (2018) Co-creating a CSR strategy with customers to deliver greater value. In: Brueckner, M., Spencer, R. and Paull, M., (eds.) Disciplining the Undisciplined? Springer International Publishing, pp. 89-107.

This list was generated on Tue Dec 1 08:56:10 2020 UTC.