New models for advertising
Tools
Varan, D. (2011) New models for advertising. In: Audience Measurement 6.0, 13 - 14 June 2011, New York, NY
Abstract
No abstract available
Item Type: | Conference Paper |
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Murdoch Affiliation: | Interactive Television Research Institute Audience Research Labs |
Conference Website: | http://am6.thearf.org/connect |
URI: | http://researchrepository.murdoch.edu.au/id/eprint/9178 |
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