Murdoch University Research Repository

Welcome to the Murdoch University Research Repository

The Murdoch University Research Repository is an open access digital collection of research
created by Murdoch University staff, researchers and postgraduate students.

Learn more

Birth of a station: the impact of Nova on the Perth radio market

Phillips, G.ORCID: 0000-0002-3491-2441 and Guilfoyle, D. (2004) Birth of a station: the impact of Nova on the Perth radio market. In: ANZCA04 Conference, 7 - 9 July, Sydney

PDF - Published Version
Download (41kB)
Free to read:
*No subscription required


At the end of 2002 a new player entered the Perth radio market. The launch of Nova threatened to create ripples in the relatively calm waters of the radio pool which had become comfortably settled since the last new entrant twenty years before. Researchers had a chance to observe the impact on the market, the products, the formats and the audiences and this paper describes the highs and lows of the market players during Nova's first year.

Item Type: Conference Paper
Murdoch Affiliation(s): School of Media, Communication and Culture
Copyright: This work is licensed under the Creative Commons Attribution-Share Alike 2.5 Australian License.
Item Control Page Item Control Page


Downloads per month over past year