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Introduction: Global popular culture

Miller, T. (2014) Introduction: Global popular culture. In: Miller, T., (ed.) The Routledge Companion to Global Popular Culture. Routledge as part of the Taylor and Francis Group, pp. 1-10.


Mary-Kate and Ashley Olsen debuted on US network TV as twin babies in the situation comedy Full House (ABC 1987–95). During that period, a merchandising company emerged to capitalize on their prominence via music, books, and videos. When the teenaged twins went on to launch a clothing line, Hollywood Reporter magazine nominated them as “the most powerful young women in Hollywood.” At 18, each was worth over US$130 million, derived from US$1.4 billion in sales...

Item Type: Book Chapter
Publisher: Routledge as part of the Taylor and Francis Group
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