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Iinet’s accidental move into New Zealand (case study)

Klomp, S. (2008) Iinet’s accidental move into New Zealand (case study). In: Czinkota, M., Ronkainen, I., Sutton-Brady, C. and Beal, T., (eds.) International Marketing, Asia Pacific Edition. Cengage Learning Australia, South Melbourne, Vic, Australia, pp. 322-326.

Item Type: Book Chapter
Murdoch Affiliation: Murdoch Business School
Publisher: Cengage Learning Australia
URI: http://researchrepository.murdoch.edu.au/id/eprint/39378
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