Prosumers with passion: The six motivations of mum bloggers
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Archer, C.J. (2016) Prosumers with passion: The six motivations of mum bloggers. In: Eighth International Forum on Public Relations and Advertising (PRAD): Strategic Communication in the Digital Age, 25 - 28 January 2016, Wellington, New Zealand
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| Item Type: | Conference Paper |
|---|---|
| Murdoch Affiliation(s): | School of Arts |
| Conference Website: | http://www.massey.ac.nz/massey/learning/colleges/c... |
| URI: | http://researchrepository.murdoch.edu.au/id/eprint/37187 |
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