Murdoch University Research Repository

Welcome to the Murdoch University Research Repository

The Murdoch University Research Repository is an open access digital collection of research
created by Murdoch University staff, researchers and postgraduate students.

Learn more

Users' satisfaction with social network sites: A self-determination perspective

Wang, X.ORCID: 0000-0002-1557-8265 and Li, Y. (2016) Users' satisfaction with social network sites: A self-determination perspective. The Journal of Computer Information Systems, 56 (1). pp. 48-54.

Link to Published Version: http://dx.doi.org/10.1080/08874417.2015.11645800
*Subscription may be required

Abstract

When the online social networking market is no longer a "blue ocean," retaining existing users and maintaining their satisfaction with the current social network site (SNS) become SNS providers' most important tasks. This study applies Self-Determination Theory and examines the relationship between trust, relatedness need, and users' satisfaction with SNSs. Using Facebook as the context, we tested our hypotheses with the student sample from a large state university in U.S. The results show that competence and benevolence trust beliefs positively influence relatedness need satisfaction; relatedness need satisfaction and relatedness need level significantly influence uses' satisfaction with SNSs. The theoretical and practical implications of this study are also discussed.

Item Type: Journal Article
Murdoch Affiliation: School of Engineering and Information Technology
Publisher: Association for Computer Educators
Copyright: 2015 International Association for Computer Information Systems
URI: http://researchrepository.murdoch.edu.au/id/eprint/28942
Item Control Page Item Control Page