Viewer, market or state? Who regulates interactive TV advertising?
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Varan, D., Nolan, S. and Sandelson, D. (2001) Viewer, market or state? Who regulates interactive TV advertising? In: Pan European Interactive Television Advertising Conference, 16 - 18 July 2001, Barcelona, Spain.
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| Item Type: | Conference Item |
|---|---|
| Murdoch Affiliation(s): | Interactive Television Research Institute |
| URI: | http://researchrepository.murdoch.edu.au/id/eprint/11312 |
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