Publications: Tiangsoongnern, Leela
Ward, S., Girardi, A. and Tiangsoongnern, L. (2007) Like a glittering prize: The impact of perceived risk and trust as determinants of online purchasing behaviour in the gemstone industry. In: ANZMAC 2007: Reputation, Responsibility, Relevance, 3 - 5 December 2007, University of Otago, Dunedin, New Zealand pp. 3076-3084.
Tiangsoongnern, L. and Vuori, T. (2004) Attitudes of gemstone distributors to value adding strategies of ruby production. In: IEEE International Engineering Management Conference: Innovation and Entrepreneurship for Sustainable Development, IEMC 2004, 18 - 21 October, Singapore pp. 1259-1263.
Tiangsoongnern, Leela (2007) An examination of perceived risk and trust as determinants of online purchasing behaviour: a study within the U.S.A. gemstone industry. PhD thesis, Murdoch University.