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Publications: Murphy, Jamie

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Number of items: 44.

2013

Syed-Ahmad, S.F., Musa, G., Klobas, J.E. and Murphy, J. (2013) Audience response to travel photos and Arab destination image. Journal of Travel & Tourism Marketing, 30 (1-2). pp. 161-164.

Ismail, A.F., Zorn, S.F., Boo, H.C., Murali, S. and Murphy, J. (2013) Information technology diffusion in Malaysia's foodservice industry. Journal of Hospitality and Tourism Technology, 4 (3). pp. 200-210.

Bellman, S., Murphy, J., Treleaven-Hassard, S., O'Farrell, J., Qiu, L. and Varan, D. (2013) Using internet behavior to deliver relevant television commercials. Journal of Interactive Marketing, 27 (2). pp. 130-140.

Varan, D., Murphy, J., Hofacker, C.F., Robinson, J.A., Potter, R.F. and Bellman, S. (2013) What works best when combining television sets, PCs, tablets, or mobile phones? How synergies across devices result from Cross-device effects and Cross-format synergies. Journal of Advertising Research, 53 (2). pp. 212-220.

2012

Varan, D., Murphy, J., Hofacker, C., Robinson, J., Potter, R. and Bellman, S. (2012) Cross-device synergy VERSUS Cross-media synergy. In: EG II: What works in the new age of advertising & marketing, 31 May - 1 June 2012, Wharton University of Pennsylvania, Philadelphia, PA.

Zorn, S., Olaru, D., Veheim, T., Zhao, S. and Murphy, J. (2012) Impact of animation and language on banner click-through rates. Journal of Electronic Commerce Research, 13 (2). pp. 173-183.

2011

Tuzovic, S., Wetsch, L. and Murphy, J. (2011) The Google online marketing challenge: A transnational comparison of classroom learning with real clients, real money, and real advertising campaigns. In: Tripathi, P. and Mukerji, S., (eds.) Cases on Innovations in Educational Marketing: Transnational and Technological Strategies. IGI Global, Hersey, PA, pp. 46-65.

Lee, H., Law, R. and Murphy, J. (2011) Helpful reviewers in TripAdvisor, an online travel community. Journal of Travel & Tourism Marketing, 28 (7). pp. 675-688.

2010

Collins, N. and Murphy, J. (2010) Playing the infinite game: marketing in the postindustrial economy. Journal of Customer Behaviour, 9 (4). pp. 345-355.

Syed-Ahmad, S.F. and Murphy, J. (2010) Social networking as a marketing tool: the case of a small Australian company. Journal of Hospitality Marketing & Management, 19 (7). 700 -716.

Bellman, S., O'Farrell, J., Qiu, L., Murphy, J. and Varan, D. (2010) Using the internet to snychronize television and IPTV advertising. In: The Direct/Interactive Marketing Research Summitt, 9 - 10 October 2010, San Francisco, CA

Hashim, N.H., Murphy, J., Purchase, S. and O'Connor, P (2010) Website and email adoption by Malaysian hotels. International Journal of Hospitality Management, 29 (1). pp. 194-196.

Lee, R.Y., Klobas, J.E., Tezinde, T. and Murphy, J. (2010) The underlying social identities of a nation's brand. International Marketing Review , 27 (4). pp. 450-465.

2009

Treiblmaeir, H., Neale, L.G. and Murphy, J. (2009) Action learning of online marketing via a global contest. Central Asia Business Journal, 2 (1). pp. 47-50.

Hofacker, C. and Murphy, J. (2009) Consumer web page search, clicking behavior and reaction time. Direct Marketing: An International Journal, 3 (2). pp. 88-96.

Neale, L., Treiblmaier, H., Henderson, V., Hunter, L., Hudson, K. and Murphy, J. (2009) The Google Online Marketing Challenge and research opportunities. Journal of Marketing Education, 31 (1). pp. 76-85.

Lavin, M., Van Alstine, L., Scott, A., Oliver, J. and Murphy, J. (2009) The Google Online Marketing Challenge: Fostering student learning of search advertising. Journal of Advertising Education, 13 (1). pp. 38-43.

Murphy, J., Hudson, K., Hunter, L. and Neale, L. (2009) The Google Online Marketing Challenge: Hands on teaching and learning. Journal of Hospitality & Tourism Education, 21 (1). pp. 44-47.

Murphy, J. and Olaru, D. (2009) How information foraging styles relate to tourism demographics and behaviours. Journal of Vacation Marketing, 15 (4). pp. 299-309.

Flaherty, T.B., Jansen, B., Hofacker, C. and Murphy, J. (2009) Insights on the Google Online Marketing Challenge and its successful classroom implementation. MERLOT Journal of Online Learning and Teaching, 5 (2). pp. 446-457.

Bellman, S., Qui, L., O'Farrell, J., Murphy, J. and Varan, D. (2009) Internet synchronized television advertising. Murdoch University. Audience Research Labs, Murdoch University, Murdoch, W.A.

Soutar, G.N. and Murphy, J. (2009) Journal quality: a Google Scholar analysis. Australasian Marketing Journal, 17 (3). pp. 150-153.

Zorn, S.F., Lee, R.Y. and Murphy, J. (2009) Marketing implications of traditional and ICT-mediated leisure activities. Behaviour & Information Technology, 31 (4). pp. 329-341.

Syed-Ahmad, S.F., Klobas, J.E., Ahmad Fareed, I. and Murphy, J. (2009) Pictures on the web: Normative photo sharing with friends and travellers. In: ANZMAC 2009: Sustainable Management and Marketing, 30 November - 2 December 2009, Crown Promenade, Melbourne, Australia

Murphy, J., Olaru, D. and Hofacker, C. (2009) Rigor in tourism research: formative and reflective construct. Annals of Tourism Research, 36 (4). pp. 730-734.

Scaglione, M., Schegg, R. and Murphy, J. (2009) Website adoption and sales performance in Valais' hospitality industry. Technovation, 29 (9). pp. 625-631.

Jansen, B.J., Flaherty, T.B., Baeza-Yates, R., Hunter, L., Kitts, B. and Murphy, J. (2009) The components and impact of sponsored search. Computer, 42 (5). pp. 98-101.

Lee, R.Y., Murphy, J. and Neale, L.G. (2009) The interactions of consumption characteristics on social norms. Journal of Consumer Marketing, 26 (4). pp. 277-285.

Lee, R., Murphy, J. and Swilley, E. (2009) The moderating influence of hedonic consumption in an extended theory of planned behaviour. The Service Industries Journal, 29 (4). pp. 539-555.

2008

Jansen, B.J., Hudson, K., Hunter, L., Liu, F. and Murphy, J. (2008) The Google Online Marketing Challenge: classroom learning with real clients, real money, and real advertising campaigns. Journal of Interactive Advertising, 9 (1). pp. 49-55.

Murphy, J. and Law, R. (2008) Google Scholar visibility and tourism journals. Annals of Tourism Research, 35 (4). pp. 1078-1082.

O'Connor, P. and Murphy, J. (2008) Hotel yield management practices across multiple electronic distribution channels. Information Technology & Tourism, 10 (2). pp. 161-172.

Lee, R. and Murphy, J. (2008) The moderating influence of enjoyment on customer loyalty. Australasian Marketing Journal, 16 (2). pp. 11-21.

2007

Hashim, N. and Murphy, J. (2007) Branding on the web: evolving domain name usage among Malaysian hotels. Tourism Management, 28 (2). pp. 621-624.

Hashim, N., Murphy, J. and Hashim, N.M. (2007) Islam and online imagery on Malaysian tourist destination websites. Journal of Computer Mediated Communication, 12 (3). pp. 1082-1102.

Neale, L.G. and Murphy, J. (2007) Perceived justice in email service recovery. Australasian Marketing Journal, 15 (3). pp. 5-21.

Murphy, J. and Scharl, A. (2007) An investigation of global versus local online branding. International Marketing Review, 24 (3). pp. 297-312.

2006

Murphy, J., Schegg, R. and Olaru, D. (2006) Investigating the evolution of hotel internet adoption. Information Technology and Tourism, 8 (3/4). pp. 161-177.

Scaglione, M., Schegg, R. and Murphy, J. (2006) Investigating website performance in Valais' hospitality industry. In: Keller, P. and Berger, T., (eds.) Marketing Efficiency in Tourism: Coping with Volatile Demand. Verlag, Berlin, pp. 131-142.

Murphy, J., Hofacker, C. and Mizerski, R. (2006) Primacy and recency effects on clicking behavior. Journal of Computer Mediated Communication, 11 (2).

Murphy, J., Schegg, R. and Qiu, M. (2006) An investigation of consistent rates across Swiss hotels' direct channels. Information Technology and Tourism, 8 (2). pp. 105-119.

2005

Murphy, J., Ho, P. and Chan, C. (2005) Competitive analyses for marketing electronic wine tourism. International Journal of Wine Marketing, 17 (3). pp. 39-54.

Scharl, A., Dickinger, A. and Murphy, J. (2005) Diffusion and success factors of mobile marketing. Electronic Commerce Research and Applications, 4 (2). pp. 159-173.

Hofacker, C. and Murphy, J. (2005) Using server log files and online experiments to enhance internet marketing. In: Krishnamurthy, Sandeep, (ed.) Contemporary research in e-marketing. Idea Group, Hershey, Pennsylvania, pp. 226-249.

This list was generated on Fri Oct 24 17:52:12 2014 IST.