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Publications: Fitch, Kate

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Number of items: 36.

Journal Article

Fitch, K. (2014) Professionalisation and public relations education: Industry accreditation of Australian university courses in the early 1990s. Public Relations Review . In Press.

Fitch, K. (2014) Promoting the Vampire Rights Amendment: Public relations, postfeminism and True Blood. Public Relations Review . In Press.

Cassidy, L. and Fitch, K. (2013) Beyond the catwalk: Fashion public relations and social media in Australia. Asia Pacific Public Relations Journal, 15 (1).

Cassidy, L. and Fitch, K. (2013) “Parties, air-kissing and long boozy lunches”? Public relations in the Australian fashion industry. PRism, 10 (1).

Fitch, K. (2013) Public relations student perceptions of ethics. Journal of Business Ethics Education, 10 .

Fitch, K. (2013) A disciplinary perspective: The internationalization of Australian public relations education. Journal of Studies in International Education, 17 (2). pp. 136-147.

Fitch, K. (2012) Communicating mental illness and suicide: public relations students’ perceptions of ethical practice. Ethical Space: The International Journal of Communication Ethics, 9 (1). pp. 14-21.

Fitch, K. and Desai, R. (2012) Developing global practitioners: Addressing industry expectations of intercultural competence in public relations graduates in Singapore and Perth. Journal of International Communication, 18 (1). pp. 63-78.

Fitch, K. (2012) Industry perceptions of intercultural competence in Singapore and Perth. Public Relations Review, 38 (4). pp. 609-618.

Fitch, K. (2011) Developing professionals: student experiences of a real-client project. Higher Education Research & Development, 30 (4). pp. 491-503.

Fitch, K. (2010) Report on First International History of Public Relations Conference. PRism, 7 (1).

Fitch, K. and Third, A. (2010) Working girls: Revisiting the gendering of public relations. PRism, 7 (4). pp. 1-13.

Fitch, K. (2009) Making friends in the Wild West: Singaporean public relations practitioners’ perceptions of working in social media. PRism, 6 (2).

Fitch, K. (2009) The new frontier: Singaporean and Malaysian public relations practitioners’ perceptions of new media. Asia Pacific Public Relations Journal, 10 . pp. 17-33.

Fitch, K. and Surma, A. (2006) The challenges of international education: developing a public relations unit for the Asian region. Journal of University Teaching & Learning Practice, 3 (2).

Conference Paper

Fitch, K. (2013) An Asian history of Australian public relations: Exploring the impact of globalisation. In: 20th International Public Relations Symposium (BledCom) 2013, 14 - 15 June 2013, Lake Bled, Slovenia.

Fitch, K. (2013) But Pottsie is a God: Researching Australian public relations history using interviews. In: 63rd Annual International Communication Association (ICA) Conference 2013, 17 - 21 June 2013, London, England.

Fitch, K. (2013) Perceptions of Australian public relations education 1985-1999. In: IAMCR 2013, 25 - 29 June 2013, Dublin, Ireland.

Fitch, K. (2013) Professionalisation and public relations education: Investigating the national industry accreditation of university courses in Australia. In: International History of Public Relations Conference, 24 - 25 June 2013, Bournemouth, England.

Fitch, K. (2013) Promoting the Vampire Rights Amendment: Public relations, postfeminism and True Blood. In: BCN Meeting #3: International PR 2013 Conference, 2 - 3 July 2013, Barcelona, Spain.

Caro III, D., Edwards, J., Fitch, K., Surma, A. and Morzaria, S. (2012) Animal health communication in South-East Asia. In: Animal biosecurity in the Mekong: future directions for research and development. Proceedings of a workshop held, 10 - 13 August, 2010, Siem Reap, Cambodia.

Llarena, E., Edwards, J., Surma, A., Fitch, K. and Benigno, C. (2012) Making sense of local knowledge and indigenous practices on health and biosecurity risk management. In: Animal biosecurity in the Mekong: future directions for research and development. Proceedings of a workshop held, 10 - 13 August, 2010, Siem Reap, Cambodia.

Fitch, K. (2012) Public relations student perceptions of ethics. In: Australian and New Zealand Communication Association (ANZCA) Conference, 4 - 6 July, Adelaide, Australia.

Fitch, K. (2010) Developing Professional Relationship: student perceptions of a real-client project. In: ACEN 2010: Work Integrated Learning (WIL): Responding to Challenges, 29 September - 1 October, Perth, Western Australia.

Fitch, K. (2009) The New Frontier: Singaporean and Malaysian public relations practitioners’ perceptions of new media. In: PRIA Academic Forum, 25 October, Queensland University of Technology, Brisbane, Australia.

Fitch, K. and Surma, A. (2007) Spin with ethics? Discourses of corporate social responsibility in Singapore and Malaysia. In: World Communication Association conference, 27 - 30 July, Brisbane.

Fitch, K. and Surma, A. (2006) Challenges for public relations: working in an international framework. In: Australia and New Zealand Communication Association International Conference, 4 - 7 July, Adelaide, South Australia.

Conference Item

Fitch, K. (2011) Global citizenship as a higher education outcome in the public relations degree. In: ALTC Symposium on Global Citizenship, 16 August, Sydney, Australia.

Fitch, K. (2011) Intercultural competence and public relations. In: National Symposium: Internationalisation of the Curriculum in Action, 10 October, Adelaide, Australia.

Fitch, K. (2011) Internationalisation of the curriculum in action: The importance of context. In: Australian international Education Conference, 11 - 14 October, Adelaide, Australia.

Fitch, K. (2010) Education, ethics and professionalism. In: Public Relations and Public Communication Seminar Series, Stirling Media Research Institute, 28 April, University of Stirling, UK.

Fitch, K. (2005) Fostering industry relevance in a final year unit. In: Teaching and Learning Forum, 3 - 4 February, Murdoch University, Western Australia.

Book Chapter

Fitch, K. and Third, A. (2013) Ex-journos and promo girls: Feminization and professionalization in the Australian public relations industry. In: Daymon, C. and Demetrious, K., (eds.) Gender and public relations: Critical perspectives on voice, image and identity. Routledge as part of the Taylor and Francis Group, London.

Fitch, K. (2012) Social media and public relations. In: Chia, J. and Synnott, G., (eds.) An Introduction to Public Relations, 2nd ed. Oxford University Press, Melbourne, pp. 370-391.

Fitch, K. (2009) Communities and public relations. In: Johnston, J. and Zawawi, C., (eds.) Public relations: theory and practice. Allen & Unwin, Crows Nest, N.S.W, pp. 361-388.

Fitch, K. (2009) New Media and Public Relations. In: Chia, J. and Synnott, G., (eds.) An introduction to public relations : from theory to practice. Oxford University Press, South Melbourne, pp. 333-356.

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