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Publications: Archer, Catherine

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Number of items: 24.

Journal Article

Archer, C. and Harrigan, P. (2016) Show me the money: how bloggers as stakeholders are challenging theories of relationship building in public relations. Media International Australia, 160 (1). pp. 67-77.

Pettigrew, S., Archer, C. and Harrigan, P. (2015) A thematic analysis of mothers’ motivations for Blogging. Maternal and Child Health Journal . First Online.

Archer, C., Pettigrew, S. and Harrigan, P. (2014) A tale of power, passion and persuasion: Bloggers, public relations and ethics. Asia Pacific Public Relations Journal, 15 (1). pp. 37-54.

Wolf, K. and Archer, C. (2013) Into the unknown: A critical reflection on a truly global learning experience. Issues in Educational Research, 23 (2). pp. 299-314.

Wolf, K. and Archer, C. (2011) Shifting online: An exploratory study into PR consultants' attitude towards new media. Platform: Journal of media and communication, 4 (1). pp. 91-103.

de Bussy, N. and Archer, C. (2006) Reputation or relationships: What really drives perceptions of employer attractiveness in the health industry? Asia-Pacific Public Relations Journal, 7 . pp. 209-221.

Conference Paper

Archer, C. and Wolf, K. (2013) Guiding an invisible team: A first-hand insight into virtual leadership. In: Teaching and Learning Forum 2013: Design, develop, evaluate - The core of the learning environment, 7 - 8 February 2013, Murdoch University, Murdoch, W.A

Archer, C. and Wolf, K. (2013) Internationalisation of the public relations curriculum: The challenges of learning using global networks. In: Australian and New Zealand Communication Association (ANZCA) 2013 Conference, 3 - 5 July 2013, Esplanade Hotel, Fremantle

Wolf, K. and Archer, C. (2013) Managing ambiguity: A critical reflection on a truly global learning experience. In: Teaching and Learning Forum 2013: Design, develop, evaluate - The core of the learning environment, 7 - 8 February 2013, Murdoch University, Murdoch, W.A

Archer, C. (2012) The borderless world according to Bloggers: Prosumers, produsers, creatives and post-consumers tell their side of the communications story. In: World Public Relations Forum 2012, 18 - 20 November 2012, Melbourne Convention and Exhibition Centre, Melbourne, VIC

Archer, C. and Ouschan, R. (2011) Alcohol between the covers: The portrayal of alcohol in online versions of magazines read by young women. In: Australian and New Zealand Marketing Academy (ANZMAC 2010), 29 November - 1 December 2010, University of Cantebury, Christchurch, New Zealand

Archer, C. and Wolf, K. (2011) Parenting in the media fast lane: The impact of new and traditional media on Australian mothers of young children. In: Australian and New Zealand Communication Association (ANZCA) Conference 2011, 6 - 8 July 2011, Hamilton, New Zealand

Ouschan, R., Archer, C. and Croll, A. (2011) The impact of service fairness dimensions on female customers’ evaluation of critical incidents. In: Australian and New Zealand Marketing Academy (ANZMAC 2011), 28 - 30 November 2011, Perth Convention Exhibition Centre, Perth, Western Australia

Archer, C., Ouschan, R. and Croll, A. (2011) A multi-industry analysis of service fairness themes from the professional female viewpoint. In: Australian and New Zealand Marketing Academy (ANZMAC 2010), 29 November - 1 December 2010, University of Cantebury, Christchurch, New Zealand

Archer, C. (2009) Internationalisation of the marketing curriculum: Desired in theory but what about practice? In: Australian and New Zealand Marketing Academy Conference (ANZMAC 2009), 30 November - 2 December 2009, Monash University, Melbourne

Archer, C. (2008) Integrated marketing communication: What are the barriers to integration? In: Australian and New Zealand Marketing Academy Conference (ANZMAC 2008), 1 - 3 December 2008, Sydney, Australia

Archer, C. (2008) The role of social identity theory and employer attractiveness in recruiting workers across generations for healthcare organisations: The case of a major private hospital. In: Engendering Leadership Through Research and Practice Conference, 21 - 24 July 2008, Perth, Western Australia

Archer, C. and de Bussy, N. (2006) The Role of Corporate Reputation Versus Relationships in Building Employer Brand Equity: The case of a Major Private Hospital. In: Australian and New Zealand Marketing Academy Conference (ANZMAC 2006), 4 - 6 December 2006, Queensland University of Technology, Brisbane

Conference Item

Archer, C., Harrigan, P. and Pettigrew, S. (2014) Sleeping with the ‘frenemy’? Bloggers’ attitudes towards public relations practitioners across the digital divide. In: PRIA National Conference 2014, 23 - 25 November 2014, Brisbane Convention & Exhibition Centre, Brisbane.

Wolf, K. and Archer, C. (2013) The key to productive online collaboration: Students' perspective on effective teamwork tools. In: Teaching and Learning Forum 2013: Design, develop, evaluate - The core of the learning environment, 7 - 8 February 2013, Murdoch University, Murdoch, W.A.

Archer, C. (2013) A tale of power, passion and persuasion: Bloggers, public relations and ethics. In: Public Relations Institute of Australia (PRIA) Research Colloquium, 17 November 2013, Adelaide, South Australia.

Archer, C. (2007) The role of corporate reputation versus relationships in building employer brand equity: The case of a major private hospital. In: 3rd Doctoral Students Colloquium. Curtin Business School, 30 - 31 August 2007, Curtin University. Bentley.

Archer, C. (2006) The role of relationships versus reputation in determining perceptions of employer attractiveness: How employment brand perception is formed in the health industry. In: 2nd Doctoral Students Colloquium. Curtin Business School, 27 - 28 February 2006, Curtin University. Bentley.

Book Chapter

Archer, C. (2013) Corporate social responsibility, stakeholder theory and climate change: Is green the new black for ExxonMobil? In: Edwards, M.G. and Lee, A., (eds.) Marketing Strategy: Casebook. Cambridge University Press, Port Melbourne, VIC, pp. 9-17.

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