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Employing the opinion-based group interaction method as a social intervention tool against modern and old fashioned sexism

Hoskin, Rachael (2013) Employing the opinion-based group interaction method as a social intervention tool against modern and old fashioned sexism. Honours thesis, Murdoch University.

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Abstract

While recent times have witnessed significant improvements, sexism remains a problem in Australia. Yet, sexism is often denied within society. This thesis considers the role of small group interaction in promoting awareness of, and action against, sexism. Specifically, two studies test the hypothesis that participants will recognise and act against sexism when they believe other people share their views (opinion consensus), and other people are prepared to act (action consensus). The opinion-based group interaction method is employed as a mechanism through which the role of opinion and action consensus can be considered. Study 1 (N = 37) found that participants were more likely to find consensus around action than opinion, and, contrary to expectations, higher collective action intention was found in the brainstorming condition. Study 2 (N = 123) found that group interaction facilitated awareness of modern sexism, but only in the old fashioned sexism condition. Results are discussed in relation to theoretical implications for social psychological understanding of sexism, and methodological issues raised in the research. Overall this research highlights the contested nature of modern sexism in contemporary Australian society.

Publication Type: Thesis (Honours)
Murdoch Affiliation: School of Psychology and Exercise Science
Supervisor: Thomas, Emma
URI: http://researchrepository.murdoch.edu.au/id/eprint/26993
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