Catalog Home Page

Promoting persuasion in protected areas: A guide for managers who want to use strategic communication to influence visitor behaviour. Technical report

Ham, S., Brown, T., Curtis, J., Weiler, B., Hughes, M. and Poll, M. (2009) Promoting persuasion in protected areas: A guide for managers who want to use strategic communication to influence visitor behaviour. Technical report. Cooperative Research Centre for Sustainable Tourism, Gold Coast, Qld, Australia.

[img]
Preview
PDF - Published Version
Download (3MB)

Abstract

The purpose of Promoting Persuasion in Protected Areas is to help protected area managers (PAMs) make better decisions and to achieve greater success in their use of communication to influence visitor behaviour.

Publication Type: Report
Publisher: Cooperative Research Centre for Sustainable Tourism
Copyright: © Cooperative Research Centre for Sustainable Tourism 2009
URI: http://researchrepository.murdoch.edu.au/id/eprint/26313
Item Control Page Item Control Page

Downloads

Downloads per month over past year