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The ethics platform in tourism research: A Western Australian perspective of Bhutan’s GNH Tourism Model

Teoh, S. (2012) The ethics platform in tourism research: A Western Australian perspective of Bhutan’s GNH Tourism Model. Journal of Bhutan Studies, 27 . pp. 34-66.

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Abstract

This paper examines Bhutan’s unique development model based on a philosophy called Gross National Happiness (GNH) through tourism. The discussion is framed by Macbeth’s (2005) ethics platform in tourism research. The purpose of the paper is to investigate and understand a group of Western Australians’ perspective of Bhutan as a valued tourist destination and the likelihood of participants visiting Bhutan after understanding the GNH tourism model at a live display of Bhutanese culture.

Publication Type: Journal Article
Murdoch Affiliation: School of Social Sciences and Humanities
Publisher: Centre for Bhutan Studies & GNH Research
URI: http://researchrepository.murdoch.edu.au/id/eprint/24321
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