Implementation strategies for a heritage trail linking the Great Southern shires in Western Australia

Hughes, M. and Macbeth, J. (2007) Implementation strategies for a heritage trail linking the Great Southern shires in Western Australia. CRC for Sustainable Tourism, Gold Coast, Qld.

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Abstract

This project set out to use existing background research and facilitate development of heritage trails linking the Western Australian Shires of Woodanilling, Katanning, Kent, Broomehill, Gnowangerup, Tambellup and Cranbrook in the south-west region known as the Central Great Southern. There is a strong interest by Shire Councils and individuals in the Central Great Southern region to fully develop the tourism potential of the area based on their past colonial heritage. The primary aim was to outline a series of drive trails connecting the participating shires that could encourage self-drive tourists to visit the region. Rather than developing a tourism concept focusing on the region as a destination, the drive trails were designed as transit routes across the Central Great Southern, connecting established popular tourism destinations in neighbouring areas, such as Perth, Albany and Esperance.