PVRs, viewers and the evolving landscape of advertising

Tools

Varan, D. (2005) PVRs, viewers and the evolving landscape of advertising. In: Stern Business School, 13 April 2005, New York, NY.

Abstract

Invited Lecture

Publication Type:	Conference Item
Murdoch Affiliation:	Interactive Television Research Institute
URI:	http://researchrepository.murdoch.edu.au/id/eprint/9228

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