New models for advertising

Tools

Varan, D. (2011) New models for advertising. In: Audience Measurement 6.0, 13 - 14 June 2011, New York, NY.

Abstract

No abstract available

Publication Type:	Conference Paper
Murdoch Affiliation:	Interactive Television Research Institute Audience Research Labs
Conference Website:	http://am6.thearf.org/connect
URI:	http://researchrepository.murdoch.edu.au/id/eprint/9178

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