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University strategies in the online learning marketplace

Deden, A. and Herrington, J. (2002) University strategies in the online learning marketplace. In: World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education (ELEARN) 2002, 15 - 19 October 2002, Montreal, Canada pp. 1403-1406.

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Abstract

Universities worldwide are faced with enormous challenges as they decide on how the rapid changes in technology and the widespread availability of the Internet will impact upon their modes of operation. This paper examines the strategic planning implications of cost, risk, quality, and potential outcomes driving universities' investments in online learning. It explores a continuum of valid strategic positions universities can adopt, based on their analysis of these factors.

Publication Type: Conference Paper
Publisher: Association for the Advancement of Computing in Education (AACE)
Copyright: 2002 AACE
Notes: Appears In: Proceedings of E-Learn 2002, World Conference on E-Learning in Corporate, Government, Healthcare & Higher Education
URI: http://researchrepository.murdoch.edu.au/id/eprint/7045
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