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The consumption of cinema in contemporary China

Chu, Y. (2002) The consumption of cinema in contemporary China. In: Donald, S.H., Hong, Y. and Keane, M., (eds.) Media in China: Consumption, content and crisis. RoutledgeCUrzon, London, pp. 43-54.

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With China’s entry into the World Trade Organization (WTO) imminent, fears for the film industry are intensifying. At the June 1999 Film and Literature Conference in Chengdu in Sichuan Province, film director Chen Kaige declared that China’s film industry is at the crossroads between survival and collapse (Lu [Shaoyang] 2000: 1). Since 1995, ten imported Hollywood films have taken 60 per cent of China’s annual box-office revenue. With China’s entry into the WTO, the number of Hollywood ‘blockbusters’ will double. As a consequence, Chen fears the domestic industry will be destroyed within one or two decades.

Publication Type: Book Chapter
Murdoch Affiliation: School of Arts
Publisher: RoutledgeCUrzon
Copyright: The Editors
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