Oliver, D., Romm, C. and Sudweeks, F. (2009) Introduction. In: Oliver, D., Romm, C. and Sudweeks, F., (eds.) Self-service in the Internet Age. Springer Verlag, London, ix-xii.
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This book follows previous texts: Celia Romm and Fay Sudweeks (eds) (1998), Doing Business Electronically: A Global Perspective of Electronic Commerce, and Fay Sudweeks and Celia Romm (eds) (1999) Doing Business on the Internet: Opportunities and Pitfalls. Not only is this current book about doing something, but it also aims to present insights into how electronic commerce impacts upon the lives of everyday people; in other words, how electronic commerce is received, as well as how it is ‘done’. Accessing the Internet on a regular basis has become an established activity for many people. This activity gives academics and researchers the opportunity to observe and study the nature and effects of this engagement in society. The influence of the Internet in our social fabric also provides the incentive for organizations to implement a web presence.
|Publication Type:||Book Chapter|
|Murdoch Affiliation:||School of Information Technology|
|Copyright:||© Springer-Verlag London Limited 2009|
|Item Control Page|